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Impact
The athlete path and the parent path
Scholarships earned
1,500
Athletes who found a program through Athlete Narrative and left with money toward their education. This is the number the whole company is measured against.
Coach replies earned
15,000
From 150,000 messages sent to college coaches — a 10% reply rate, and roughly 10 replies behind every scholarship.
What the product changes
Recruiting is a year-long process that most families run blind.
The two people who carry that year are the athlete and the parent, and they carry different weights. Below is what each one’s year looks like on the outside of the platform, and on the inside of it.
The athlete
A junior outside hitter with real film and no list
Without a platform
- Sorts through 1,000–1,600 programs with no way to rank them
- Emails a hundred coaches, hears back from four, cannot tell which four mattered
- Has no read on whether a program has a roster spot at her position
- Judges fit on stadium photos and a campus visit her family cannot afford
- Signs somewhere in April because the clock ran out
With Athlete Narrative
- Recruitable profile built in about five minutes
- Power Score from three years of performance data, not a highlight reel
- Roster openings surfaced by position, so the list starts real
- HOPE tracks every message and flags which programs are actually engaging
- Coach Grade and fit descriptions replace the campus visit she cannot take
The parent
A dad who was quoted $4,800 for a recruiting service
Without a platform
- Pays a four-figure advisory fee, or opts out and hopes
- Gets a monthly call and a spreadsheet he cannot verify
- Has no visibility into what his kid actually sent, or to whom
- Makes panicked decisions in signing season on incomplete information
- Learns the rules a year after they mattered
With Athlete Narrative
- Same intelligence the paid advisor sells, at no cost
- Collaborative account — he sees the list, the notes, the outbox
- Weekly automated report, so nobody has to remember to check
- Education first: the rules explained before the deadlines hit
- The family, the athlete, and the high school coach in one thread
Verification
How a scholarship gets counted
An outcome claim without a methodology is a marketing claim. This is the standard we hold the number to.
Athlete reports the outcome
Self-reported through the platform at the point of commitment, with the program and the type of aid recorded.
Cross-checked against outreach
The committing program must appear in the athlete's tracked outreach history. An outcome with no contact record does not count.
Confirmed where possible
Coach or program confirmation, or a public signing record, upgrades the outcome from reported to verified.
Classified by aid type
Full athletic, partial athletic, academic, or preferred walk-on. Reported separately rather than pooled into one number.
The methodology above is the standard being adopted. Historic outcomes were recorded before it existed, so the split between reported and independently verified needs establishing before the 1,500 figure is presented to an investor. Naming the gap is what makes the number credible; leaving it unstated is what makes a reader discount the whole page.
Value delivered
Scholarship cost per college
The most persuasive number available to this company, and the one it does not yet report.
A scholarship is not one number. Its value depends entirely on the school: tuition, room and board, and the share of that cost the aid actually covers. A full ride at a private university and a partial award at an in-state public are both “a scholarship” and they differ by an order of magnitude.
Tracking cost of attendance per committing program, and the share covered, converts 1.5K outcomes into a total dollar value delivered to families. That figure — set against a $2,500,000 raise — reframes the entire valuation conversation, and it is arithmetic on data the platform already touches.
It is also the metric the nonprofit arm should be measured on, and the one a foundation or corporate giving programme would actually underwrite.
Cost of attendance
Published annually by every institution. Straightforward to ingest alongside the program data already held.
Share covered
Full, partial, or academic. Already captured by the aid-type classification above.
Years of eligibility
A four-year award is worth four times a one-year award and should never be reported as the same outcome.
Total value delivered
The sum across all verified outcomes. The single number that should lead this page once it exists.
Every input above is available. Cost of attendance is public, aid type is captured at commitment, and the committing program is already recorded. This is an instrumentation task, not a research project — and it produces the strongest sentence this company could put in front of an investor or a donor.
The nonprofit arm
Free has to reach the families furthest from the door.
Our nonprofit arm is dedicated to providing free app access for talented athletes from low-income families. It exists so that the households priced out by the toll booth are the first ones through it, not the last — and it gives foundations and corporate giving programs a way to participate without a cap table.
More kids are getting cut before anyone sees them — not for lack of talent, but for lack of a bank account.
Every child getting a fair shot at success is the outcome this arm is measured against, and it is the metric we would want a non-profit partner to hold us to.